SHOWTIME BOXING PROMO

ROLE: DESIGN/ ANIMATION

Brought on through Walk-Off Studio to work on multiple spots for Showtime Boxing's fight promos. The work centered on translating static key art into broadcast-ready visuals, working through fast turnarounds and a few last-minute fighter changes. Each fight was an opportunity to explore animation approaches that felt true to the art direction, finding the right motion language to make sure the visual packed a punch!